Harvard Business Review

Creating Business Plans (HBR 20-Minute Manager Series)

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A well-crafted business plan generates enthusiasm for your idea and boosts your odds of success—whether you’re proposing a new initiative within your organization or starting an entirely new company. Creating Business Plans quickly walks you through the basics. You’ll learn to:• Present your idea clearly• Develop sound financial plans• Project risks—and rewards• Anticipate and address your audience’s concernsDon't have much time? Get up to speed fast on the most essential business skills with HBR's 20-Minute Manager series. Whether you need a crash course or a brief refresher, each book in the series is a concise, practical primer that will help you brush up on a key management topic. Advice you can quickly read and apply, for ambitious professionals and aspiring executives—from the most trusted source in business. Also available as an ebook.
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    Viktoriya Medvedevamembagikan kesan2 tahun yang lalu
    👍Layak dibaca
    💡Banyak pelajaran

    Great quick read with detailed information and examples.

    b5268012391membagikan kesan3 tahun yang lalu
    👍Layak dibaca
    💡Banyak pelajaran

    Es directo al grano, da una buena noción de cómo presentar un proyecto para conseguir aprobacion y fondos, recomendado.

    Mikie Jonesmembagikan kesantahun lalu
    👍Layak dibaca

    Good book for a fast read about business plans. I finished my plan reading this.


    b0431932772membuat kutipan3 tahun yang lalu
    Describing the Opportunity
    You know your idea inside and out, so it can be easy to lose sight of the details that will matter to investors when you draft your business plan. Ensure that your plan explains how your offering will help customers and places that offering within the larger business context, too.
    Presenting your idea
    Win readers over with a description of your idea that addresses a clear and specific business need and provides details about the larger context within which your offering will thrive.
    To add customer focus to your plan, consider these questions as you define your product or service: What customer pain are you easing with your offering? What special technology, new perspective, or unique concept will you offer customers that is better than
    Lucas Pradomembuat kutipan4 tahun yang lalu
    business plan around a framework that assesses four factors
    monoffmemembuat kutipan4 tahun yang lalu
    After all, savvy investors understand that financial forecasts for a new company—particularly detailed, month-by-month projections that extend for years and years—are typically nothing more than wildly optimistic fantasies. In light of this, Sahlman recommends organizing your business plan around a framework that assesses four factors that are critical to every new venture:

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