Head beats Potential – Good Bye Genius Myth

What the 3rd edition brings you: You support climate protection, quickly receive compact information and checklists from experts (overview and press comments in the book preview), as well as advice that has been tested in practice, which also leads to success step by step thanks to AddOn.
Because in our society stubbornly holds the myth that special talents are innate, already showed in early childhood and only narrowly specialized geniuses could bring it to true mastery in their profession. Recent studies show: The opposite is true; often even generalists are more successful because they have a broader base of experience. Patchwork or mosaic careers are also gradually gaining acceptance in HR departments, which is why more and more people are reflecting on their strengths and are less and less likely to be pigeonholed into narrow templates. But this takes courage and involves risks. It also requires support and role models. This book aims to alleviate fears and highlight opportunities. It creates motivation and uses tips and examples to show how the next step can be taken.
We give you the best possible help on the topics of career, finance, management, personnel work and life assistance. For this purpose, we gather in each book the best experts in their field as authors — detailed biographies in the book -, who give a comprehensive overview of the topic and additionally offer you success planner workbooks in printed form.
Our guidebooks are aimed primarily at beginners. Readers who are looking for more in-depth information can get it for free as an add-on with individual content in German and English as desired. This concept is made possible by a particularly efficient, innovative digital process and Deep Learning, AI systems that use neural networks in translation.
Moreover, we give at least 5 percent of our proceeds from book sales to social and sustainable projects. For example, we endow scholarships or support innovative ideas as well as climate protection initiatives and in some cases also receive government funding for this. With our translations from German into English we improve the quality of neural machine learning and thus contribute to international understanding. You can find out more on the website of our Berufebilder Yourweb Institute.
Publisher Simone Janson is also a bestselling author as well as one of the 10 most important German bloggers according to the Blogger-Relevance-Index, furthermore she was a columnist and author of renowned media such as WELT, Wirtschaftswoche or ZEIT — more about her in Wikipedia.