It takes small steps to build a big idea into a thriving business—this inspiring guide by a young entrepreneur prepares you to make your dream a reality.
There is no such thing as the eureka moment when everything suddenly falls into place—instead, commitment, preparation, and hard work are the keys to pursuing a passion and making it real. Matthew Mockridge, an international success in the live-event entertainment business, began as many young entrepreneurs do—in his dorm room. While many dream of finding that million-dollar startup idea, Mockridge shatters myths and reveals what he learned after years of research into creative processes—that vision, design, and construction are among the core aspects of a “next big thing” game plan. You’ll find:An entrepreneurial rough-guide and real-world paint-by-numbers approach to creating and running big ideasAdvice on time management, business acumen, financial management, and building relationshipsPractical chapters such as “Matthew’s 10 Favorite Idea-Testing Tools” and “Matthew’s 10 Tips for Mega-Mindsets that Produce Ideas and Get Them Done” and more
