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The Art of Digital Marketing: The Definitive Guide to Creating Strategic, Targeted, and Measurable Online Campaigns
- Isa Kinne Jacobsenmembuat kutipan6 tahun yang lalu
crèche—a nursery school - Isa Kinne Jacobsenmembuat kutipan7 tahun yang laluThe Internet enables us to learn from market reality by looking at what people actually do online.
- Isa Kinne Jacobsenmembuat kutipan7 tahun yang laluMarket reality provides a sounder basis than market research for making crucial business decisions
- Isa Kinne Jacobsenmembuat kutipan7 tahun yang laluAll the great leaps forward in digital technologies have been characterized by one thing—they have given you and me more control over our lives.
- Isa Kinne Jacobsenmembuat kutipan7 tahun yang laluHowever, when conducting market research, especially surveys, we need to take one key factor into account—people lie!
- Isa Kinne Jacobsenmembuat kutipan7 tahun yang laluSuccessful digital campaigns share a range of characteristics, but campaigns that fail all have one thing in common: They don't acknowledge the empowered and informed consumer.
- Isa Kinne Jacobsenmembuat kutipan7 tahun yang laluWith these advances in communication and web technology, the walls have fallen not only between a company and its customer but between fellow customers, who can publicly share their experiences—the good, the bad, and the ugly!
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