Inspiration: Inspired employees have a better chance of success than those who see their job a nothing more than a means to a paycheck.
mariazentsovamembuat kutipan6 tahun yang lalu
Coordination: A vision provides sufficient guidance so that everyone knows how their particular function fits into the greater strategic initiative.
mariazentsovamembuat kutipan6 tahun yang lalu
A vision tells your organization why this strategic initiative will succeed versus competitive alternatives. If your vision cannot articulate why it is better than the alternatives, perhaps it is time to modify your vision.
mariazentsovamembuat kutipan6 tahun yang lalu
By getting out in front of a trend, you can help set the rules as to how the trend will evolve.