Twenty-seven-year-old Albany, Georgia native, Micah Baisden, has been a fitness advocate since 2010 when he underwent a personal transformation. Going from 282lbs to 230lbs in only two months was considered admirable by some and unbelievable by others. He quickly gained the attention of his college peers and decided to pursue his newfound passion for fitness and personal training.
In 2016, Micah and his childhood best friend, Justin Windom, launched the fitness company, PowerHouse Sports Academy in Atlanta, Georgia. In two years, Micah grew his clientele from 8 to over 200, leveraging the principles and marketing strategies outlined in this book. His hope is to both help and inspire others that are starting in fitness or need a boost in their brand to stand out and find their "FIT" in the industry.
