What the 2nd edition can do for you: You support climate protection, quickly receive compact information and checklists from experts (overview and press comments in the book preview) as well as advice that has been tested in practice, which also leads to success step by step thanks to AddOn.
Because clearly, no one really wants to be an asshole. Power and influence over others, even Machiavellian manipulation, have the worst possible reputation. But in reality, everyone is an asshole at one time or another, in big or small ways. Every day, each of us influences other people in our favor, starting with communication. But whether it's clumsy attempts at persuasion or rhetorically skillful seduction techniques, it's important to recognize and see through these interpersonal power games as well as other people's communicative tricks and tactics. After all, an asshole has the power, thus determines the direction of march and can enforce his goals. Being an asshole and knowing manipulative strategies thus provides a considerable amount of personal freedom. And this book shows what is important.
We give you the best possible help on the topics of career, finance, management, personnel work and life assistance. For this purpose, we gather in each book the best experts in their field as authors — detailed biographies in the book -, who give a comprehensive overview of the topic and additionally offer you success planner workbooks in printed form.
Our guidebooks are aimed primarily at beginners. Readers who are looking for more in-depth information can get it for free as an add-on with individual content in German and English as desired. This concept is made possible by a particularly efficient, innovative digital process and Deep Learning, AI systems that use neural networks in translation.
Moreover, we give at least 5 percent of our proceeds from book sales to social and sustainable projects. For example, we endow scholarships or support innovative ideas as well as climate protection initiatives and in some cases also receive government funding for this. With our translations from German into English we improve the quality of neural machine learning and thus contribute to international understanding. You can find out more on the website of our Berufebilder Yourweb Institute.
Publisher Simone Janson is also a bestselling author as well as one of the 10 most important German bloggers according to the Blogger-Relevance-Index, furthermore she was a columnist and author of renowned media such as WELT, Wirtschaftswoche or ZEIT — more about her in Wikipedia.