en
Buku
Susie White

Innovation Feast

Is your business starved of successful new product innovation?

If your new products are regularly failing in market, you're not alone. Over 45% of food and beverage products don't last more than one year on the shelf, resulting in hungry businesses with no clue about what will drive their long-term growth.

Innovation Feast will show you how to create and manage successful new product ideas using a comprehensive five-stage innovation framework.

Packed full of practical hands-on innovation tools and exercises, you'll learn how to:

Uncover fresh consumer insights to inspire new product ideas.
Identify untapped opportunities where your competitors won't go.
Create a three-year pipeline of winning product ideas to fuel business growth.
Manage your innovation plans to prioritise resources and maximise in-market success.

Innovation Feast will help you answer those burning questions: How much should I innovate? Where should I focus my efforts? What type of new products should I make? How do I increase in-market success?

If your business is starved of successful new product innovation, this how-to book is a must-read to create food and beverages that people really want.
231 halaman cetak
Publikasi asli
2018

Kesan

    👍
    👎
    💧
    🐼
    💤
    💩
    💀
    🙈
    🔮
    💡
    🎯
    💞
    🌴
    🚀
    😄

    Bagaimana pendapat Anda tentang buku ini?

    Masuk atau Daftar
fb2epub
Seret dan letakkan file Anda (maksimal 5 sekaligus)