The Art of the Unfair Advantage

Tired of leaving the negotiating table feeling like you got the short end of the stick?

What if you could confidently steer any conversation to the outcome you desire—without manipulation or brute force?

Most books on persuasion are filled with academic theories that crumble under pressure or corporate fluff that doesn’t work in the real world. This book is different. It is your field manual for ethical influence, forged in the high-stakes arenas of military special operations, hostage negotiation, and international diplomacy.

It’s not about learning to be a shark; it’s about becoming the most intelligent, prepared, and respected person in the room.

The Art of the Unfair Advantage throws out the stale script and gives you a battle-tested playbook based on deep human psychology. Forget what you think you know about negotiation. This is about leveraging tactical empathy, mastering your own emotional state, and structuring your arguments so powerfully that your conclusion becomes their conclusion.

Inside, you will discover how to:

Master the OODA Loop: A high-speed decision-making tool used by fighter pilots to adapt and win under pressure.

Deploy the S.L.A.M. Framework: Structure a bulletproof argument that leaves no room for doubt.

Leverage your BATNA: Use your “Best Alternative To a Negotiated Agreement” as your ultimate source of power to negotiate from strength, not desperation.

Decode Group Dynamics: Instantly identify the “Skeptic,” the “Ally,” and the “Silent Judge” in any meeting.

Use Strategic Silence: Wield silence as a weapon to make your counterpart reveal more than they intended.

Navigate Minefields: Master cross-cultural and digital negotiations, ensuring a misunderstood emoji or gesture doesn't kill your deal.

Build Unshakable Trust: Repair broken trust and turn transactions into lasting partnerships.

Stop leaving value on the table.

Whether you are preparing for a sales negotiation, a salary review, a multi-million dollar corporate deal, or a difficult conversation with family, the principles in this book will give you an ethical, decisive edge.

A Masterclass in Practical Psychology

You won’t just learn theories; you'll practice them with powerful drills and exercises at the end of every chapter, designed to build real-world skill and confidence.

Scroll up and click “Buy Now” to gain your unfair advantage today.

Negotiating