Influence has been and will always be an enormous part of your life whether you've realized it or not. It doesn't matter about what type of family background you came from or where you're from. It surrounds you on a daily basis whether you're the one being influenced or whether you're the one influencing others.
That is why you should embrace this ability into your life. No matter how insignificant of a technique it may seem to you, it can become a very powerful factor to your success in life if applied in the right ways. It will be a skill that you will never regret developing.
By following and applying the skills that you will learn in this book, you will not only be shaping yourself up to become a better person, but to also become someone who can positively motivate others to pursue a successful future. By the end, you'll learn that being able to influence others is a lot easier than you had thought it to be.
Note that influence is not like persuasion. Persuasion is more demanding since it requires the other party to agree with your viewpoints.