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Jay Levinson,Jeannie Levinson

The Best of Guerrilla Marketing

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Cash in with Guerrilla Marketing’s Greatest HitsUpdated, adapted, remastered…The Father of Guerrilla Marketing, Jay Conrad Levinson, and co-author Jeannie Levinson, present you with the only book to deliver The Best of Guerrilla Marketing—a combination of the latest secrets, strategies, tactics, and tools from more than 35 top selling Guerrilla Marketing books.When they write the history of marketing thought, Jay doesn't get a page… he gets his own chapter.Seth Godin, author of Poke the BoxThis book is the culmination of Guerrilla Marketing’s huge footprint on the marketing landscape. Keep it on top of your desk-it will become your marketing bible. —Jill Lublin, international speaker and author, Jilllublin.comFor business survival in the 21st century, Guerrilla Marketing ranks right up therewith food, water, shelter — and, of course, Internet access.David Garfinkel, author of Advertising Headlines That Make You Rich21 million entrepreneurs around the world, including me and most of my clients & friends, owe a debt of gratitude to Jay Conrad Levinson for his inspiring Guerrilla Marketing advice and mentoring.Roger C. Parker, www.PublishedandProfitable.com
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469 halaman cetak
Publikasi asli
2011
Tahun publikasi
2011
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    due to indifference. Once a customer gets on that customer list, he or she becomes a member of the family and is treated like a family member. You’d never ignore a newborn baby, would you
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    Guerrillas work hard to win a customer. You can be sure they won’t risk losing that customer
  • zanyar baezmembuat kutipan2 tahun yang lalu
    It’s no surprise that the 13th secret is that serious money arrives subsequent to that initial sale. Nearly 70 percent of business lost is due not to shabby quality or careless service but due to customers being ignored after they’ve made the purchase

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